About Nancy Werner

Leveraging her 20 years Business Sales & Marketing experience, she began to work with senior providers of all types to improve their organizations through sales training, coaching  and business development. 

As Community Relations Director and Trainer for a vast collection of leading Senior Care Communities and service providers, Nancy's experience includes start-ups, re-branding existing products and managing the often challenging transition between management companies. She has trained and mentored sales executives to adapt to changing trends and excels in helping companies to exceed financial goals in residential communities, home care agencies and adult family homes.

Transitional Marketing Services was established by Nancy Werner in 2007 as a result of her own personal experience with her parents. After navigating through health care, Assisted  Living and Memory Care with her parents, she was struck with the complexity and emotional impact of the process of seeking care and services for seniors.


"We now have a comprehensive marketing plan - instrumental in laying the foundation for our marketing presence."

Our Clients

Artegan Senior Communities
Koelsch Senior Communities
Guest Services Senior Living
Powell Communities | Village Green Retirement
Living Care
Visiting Angels | Senior Care
MBK Senior Living
GenCare Lifestyle

"Nancy’s work provided a seamless bridge- priceless in our time of re-branding."

Leon Grundstein, Owner GenCare Lifestyle