Transform Your Business with Transitional Marketing Services
Customized Marketing Strategy Development
Sales & Marketing Team Development and Training
Sales & Marketing Team Development and Training
- First Impression Analysis
- Marketing Process Analysis, Modification & Development
- Visual Materials Assessment
- Improve Website Design
- Artificial Intelligence (AI) Chatbot Process Review
Sales & Marketing Team Development and Training
Sales & Marketing Team Development and Training
Sales & Marketing Team Development and Training
- Sales & Executive Staff Coaching
- Remote Training
- Customized Training Program Development
- Coaching “Effective Networking Follow-up”
- Operational Vulnerabilities Assessment
- Competitive Analysis
Additional Marketing Development
Sales & Marketing Team Development and Training
Additional Marketing Development
- Secret Shopping
- Cultural Projects Development
- Special Events Development
- Unique Photography
- Public Speaking
Marketing Strategy Development Services
First Impression Analysis
It's still true! You only get one chance to create a great First Impression - so we conduct a personalized, on-site analysis of your property and/or Marketing Materials to make sure your first impression is a fantastic one! From analyzing your tour process, marketing collateral, online presence and website - we'll make sure your design and aesthetics are in alignment with your company culture.
Physical Building Aesthetics Review
We are your fresh set of eyes with deep-industry experience to help you see opportunities that will make your property more appealing and put you above the competition. If you have a physical building, it needs to convey a message to both the potential resident and the person who is helping them with the process. Does your property portray the culture you're trying to create? Is it welcoming, comfortable and inviting?
Marketing Process Analysis, Modification & Development
We will spend "shoulder to shoulder" time with your team fine tuning your marketing process. We also advise those who create your materials, brochures, websites, model apartments and special events to ensure you are attracting your ideal client.
Visual Materials Assessment
We will conduct an analysis of your current marketing collateral to make sure that your branding, messaging and company culture is consistent, cohesive and professional across all of your promotional and print materials.
Website Presence & Design
Frequently, the first impression you make is through your website and therefore a critical component of your marketing and first impression strategy. If you'd like, our technical team will conduct an independent user review of your site, as well as a technical and search engine optimization (SEO) review, to ensure that you are reaching and converting potential residents.
Artificial Intelligence Chatbot Process Review
You're progressive and you've employed Artificial Intelligence (AI) Chatbots to assist with your online inquires. Congratulations. Does it work? If an appointment is made, is it communicated to your staff? Or does it disappear into the ether? We'll conduct a through analysis of your current setup to ensure that inquries, questions and communications are accurately routed so potential residents are greeted with care and attention.
Team Development & Training Services
Sales Staff & Executive Coaching
Whether your staff needs some guidance in the area of sales or you need to modernize, revamp or reinvigorate your sales process, we can help build effective sales standards that moves your teams forward.
We'll utilize a variety of methods and techniques to identify what's working and what isn't. We'll figure out exactly what is happening in your business and your specific opportunities for growth.
Whatever your need, we can help you get your sales programs and teams functioning optimally to keep your pipeline full.
Remote Training
We love how instructor-led, online training can maximize your training budget and integrate easily into your staff's day. We can effectively and efficiently train your sales staff remotely on your new or existing sales processes, procedures and marketing programs.
- Flexible & highly economical
- Appropriate for any group size
- Ideal for geographically diverse teams
- Customized, topical, needs-based
Customized Training Program Development
While we utilize deep industry experience to approach your project, we also know that your business, your property and your culture is unique to you. So, we'll customize your training program to match and emphasize what will drive your business forward.
Operational Vulnerabilities Assessment
What keeps your teams from working efficiently together? A lack of cohesion indicates an opportunity for improvement. We'll conduct an analysis of your teams and environment and develop a customized training program that unites your teams and moves your business forward - togther.
Competitive Analysis
Do you know how you stack up against your competition? You should - and we can help. We'll conduct an in-depth analysis of your direct, local competitors to better understand your strengths and weaknessess, and identify opportunities for development and growth.
Helping Your Business Stand Out!
Secret Shopping
Secret shopping is a very powerful tool that we use to identify exactly how your processes work in the real world. Secret shopping tells us if your intake and follow-up procedures are being carried out effectively and what challenges your teams. It often helps us develop necessary training.
Cultural Project Development
What is unique about your property? Do you have a strong vitality contingent? Does your chef specialize in providing in anti-inflammatory foods? Whatever makes you special, whatever defines your business, we will emphasize those traits to attract more prospects that will fit with your cultural and business dynamic.
Special Events Development
We help you plan special events that showcase your community and your senior living culture. From wine tasting to fundraising or keynote speakers - whether its educational, charitable, or festive, we make sure it speaks to both your mission and your prospects.
Unique Photography
Good photography helps tell your story more precisely, quickly and thoroughly than words alone. But too many senior service providers use the same free stock photos, which ultimately makes them blend in with their competitors. We'll make sure your images are unique and set you apart from the competition.